Pink Ribbon Produce, a cause-marketing in-store promotion now in its seventh year, is uniting the produce industry in the fight against breast cancer. This program is designed to bring awareness through education and fundraising for continued breast cancer research. It has grown each year in its reach of retail support as well as supplier sponsors. The fundraising efforts of Pink Ribbon Produce support breast cancer research, education and screenings. This year Pink Ribbon Produce is teaming wieht the National Breast Cancer Foundation, Inc.

Using in-store, interactive, and online components in conjunction with a public relations campaign, Pink Ribbon Produce drives consumer awareness through the produce departments at Harris Teeter, Meijer and Price Chopper retailers. Shoppers can pick up information on healthy living and early breast cancer detection and support the Pink Ribbon Produce promotion by purchasing participating supplier products.

Donations are raised through the participating produce suppliers who donate a flat dollar amount and funds raised through our text to donate campaign during the promotion dates. All donations support the National Breast Cancer Foundation, Inc. and the money raised is kept in the local communities.

Please contact Andrew Bradley with any questions regarding this program.
Email: abradley@augustineideas.com
Phone: (916) 774-9600